Soft bounce vs. Hard bounce : what’s the differences

Unavoidable presence of soft bounces and hard bounces in emails   Whether you’re a simple user of a personal email address, or a company working with email on a daily basis, everyone has had to deal with “bounces”, those famous messages, sometimes not very explicit, which indicate that “something” has gone wrong with the delivery […]

Continue reading Soft bounce vs. Hard bounce : what’s the differences


marketing communication: SMS vs. email

  Digital communications mediums     In this article, we’ll take a closer look at SMS (text messages) and emails, which enables written, personalized communications, and compare the main technical aspects that differentiate these two popular marketing channels.   Commercial SMS messages are widely used and appreciated. At first glance, it would be tempting to […]

Continue reading marketing communication: SMS vs. email